By Parra Rushed Sugar Crew Neck Sweatshirt

By Parra returns to Hanon for AW22, bringing their trademark graphic style straight from founder Piet Parra’s sketchbooks and canvases. Pastel hues of the classic By Parra colourways are a rejection of the cold weather to come. It’s always summer at Parra HQ. Expect bold lettering and Post-Pop graphics all round. By Parra’s take on the classic crewneck consists of embroidered Parra script on the front chest, which coincides with a statement back graphic in the classic By Parra colour scheme. Somewhat reminiscent of an old Coca-Cola advertisement, an explosion of colour is the backdrop for a Parra branded cup in an outreached hand. Reinterpreted nostalgia used to effect. Purple organic cotton ensures both comfort and economical mindfulness from the Amsterdam based brand.

• By Parra Rushed Sugar Crew Neck Sweatshirt
• 100% Cotton
• Made in Portugal
• Embroidered Chest Script
• Purple Colourway